My Hooman

MyHooman is a full B2C and B2B product using smart algorithm technology to match doggos with humans and helping hoomans take care of dogs.

My role as design director on this project was to help create the brand as a digital-first design system that was mobile-first in its approach but any application and working to human-centric design principals. Working closely with the UX stream the design team worked up high fidelity designs for over 200 screens. Including a creative onboarding experience and 2 similar yet unique styles for B2B vs B2C.